We show our gown collection by appointment only. Please call us or submit the form below to book with us.
We do require a credit card on file to book Saturday appointments and during certain busy times of the year.
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We welcome you to pop in at your whim to peruse our accessories on weekdays. We have recently changed how we are showing our bridesmaid collection. Bridesmaids gowns are unavailable to view on Saturdays and some weekdays. Please call us in advance to chat about your bridesmaid needs. We understand that every story is different. If you are a Swoon bride, give us a call and we will do our best to accommodate you!
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For a Saturday visit, please call us in advance for all things.
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If you are the kind of girl who wants to experience Swoon all to yourself with your dearest friends and fam,
we also take private appointments!
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Dearest, 2019-ers! If you are getting married during 2019, now’s the time to talk dresses!
For the 2020-ers! We know it’s super exciting (and that dress shopping is the best part of planning). We suggest shopping around a year before your wedding. We are seeing early winter and spring 2020 brides now. For summer/fall 2020 brides, we do suggest that you wait a bit before jumping in. For summer/fall 2020 brides who just cannot wait, we will do a weekday one hour appointment that we call a gown-tasting where we will have you in to get your feet wet and try on some gowns. There is a $50 appointment fee for this service. We know that everyone has a different story and we would love to hear yours and so don’t hesitate to be in touch if you want to chat about your needs and options.
530 W. Plumb Lane, Suite E, Reno, NV
*We do require a credit card to book appointment times on Saturdays. Cards will be charged $50 if an appointment is cancelled within 24 hours of the booked time or if the appointment is no-showed.