Welcome

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We created Swoon, a modern and cosmopolitan bridal salon, for fashion-savvy brides who want elegance, style and sophistication in their dress choices and shopping experiences.  We focus on building a well-edited, diverse and downright fabulous collection of designer wedding dresses, bridesmaid dresses, and accessories. 
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Our wedding gown collection price ranges between $1200 to $6000.  We show our wedding gowns by appointment because finding the right dress takes time and care.  A wedding dress is a very personal thing. We want you to find a dress that hasn’t been done a million times before. We want you to find a dress that is you. 
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We want you to swoon.
 

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Named one of the "Best Bridal Salons in America" by BRIDES Magazine's August/September 2016 issue.

Named one of the "Best Bridal Salons in America" by BRIDES Magazine's August/September 2016 issue.

Borrowed & Blue Best Bridal Shop Lake Tahoe 2017

Borrowed & Blue Best Bridal Shop Lake Tahoe 2017

 
Named Best Bridal Salon in Nevada by PureWow—April 2017

Named Best Bridal Salon in Nevada by PureWow—April 2017

Wedding Wire Couples' Choice Award 5 Stars

Wedding Wire Couples' Choice Award 5 Stars


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