Summer Lovin' Walk-In Thursdays! 🌟
Jun
6
to Aug 29

Summer Lovin' Walk-In Thursdays! 🌟

We are reserving one of our fitting rooms for walk-ins all day Thursday the whole summer long (June-August).  Want to get your toes wet?  Hectic life and hard to plan things? Want to check out dresses that we will sell as samples?  Want to revisit a dress just one more time on your own?  Come Swoon on the fly. No appointments needed. Walk-in and we are here to help…easy breezy…just like summer should be.

P.S.  We do ask that your guest count be limited to 1-3 guests for walk-in appointments. We do close at 6 on Thursdays and so please arrive by 5-ish if you want help from a Swoonie or want to put anything on.  We will be closed Thursday, July 4th for the holiday.

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Rose + Williams by Tara La Tour Preview
Aug
23
to Aug 24

Rose + Williams by Tara La Tour Preview

Do you swoon over the Rose + Williams by Tara La Tour beauties? Are you getting married next year? The stars have aligned! Come and visit us as we bring in the new Rose + Williams 2020 for a weekend before it debuts at NY Bridal Fashion Week in October!

To add to the excitement we will offer a 10% discount on all Rose + Williams by Tara La Tour for the weekend!

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Vagabond Bridal Trunk Show
Sep
13
to Sep 14

Vagabond Bridal Trunk Show

Vagabond is a new up and coming designer out of South Africa who caught our eye with her diverse collection that is a little boho and a little glam. The dresses are fresh and fun and we are bringing them to Swoonland for just a short visit. These gowns range between $2,000 and $4,000 and to add to the excitement, we’ll be offering 10% off!

Appointments required.

Vagabond Bridal FLAURA
Vagabond+Bridal+AVATAR
Vagabond Bridal ALPHA
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Willowby Trunk Show
Sep
20
to Sep 28

Willowby Trunk Show

Willowby gowns are for the bride that wants to be boho yet elegant. They are sultry, light, and unique. We will be hosting the “best of” Watters’ Willowby collection for two weeks and per our usual, doing 10% off trunk show gowns! These gowns range between $1,200 to $2,500.

Appointments required.

Willowby Honor
Willowby+Larimar
Willowby Lennon
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Swoony Curves Event
Oct
11
to Oct 12

Swoony Curves Event

We are celebrating every body with our Swoony Curves event October 11th-19th. 

We have worked for years to build out our sample size offerings to diversify our collection and have gowns sampled between 18-24.  We will be highlighting these gowns in our Swoon collection and bringing in a number of new girls from the Watters collection.  

We have a diverse collection of Curve samples for our boho babes from designers like Rish and Willowby and more classic beauties from Watters and Pronovias.  There’s also some whimsy thrown in for our romantics from Hayley Paige.  

We will do 10% off the Curve dresses to add to the fun.  Timing is perfection for all of our future Swoonies with 2020 wedding dates.

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Rue De Seine Moonlight Canyon Trunk Show
Nov
1
to Nov 2

Rue De Seine Moonlight Canyon Trunk Show

A new moon is rising here in Swoonland.  We are debuting the brand new Moonrise Canyon Collection by Rue de Siene November 1st & 2nd.  

We will have the entire collection here for two days only.

Moonrise Canyon is designed to stand out from the noise – a curious playful collection, wild with colour and unabashedly romantic.  

We will be gifting all of our new RDS brides who buy at the trunk show with Rue’s new “Cowboys Make Better Lovers” tee and all trunk show beauties who buy will be entered in to win a Rue denim jacket.  Did we mention we are also doing 10% off the gowns?

Saddle up, Swoonies.  This is as good as we could dream it. 

*Please note that the new collection starts at just under $3000.  Most of the gowns are in the $3,000-$4000 range. 

Sedona Gown by Rue De Seine Bridal Moonlight Canyon
Reno Gown by Rue De Seine Bridal Moonlight Canyon
Jackson Gown by Rue De Seine Bridal Moonlight Canyon
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Flash Sample Sale!
May
16
12:00 PM12:00

Flash Sample Sale!

We are feeling FLASHY!  We are having our first ever May flash sample sale! No appointments needed.  Everything will be $999 and under.   Eloping?  Girl, we got you.  June or July wedding?  No worries.  Don’t want to drop a fortune?  Done.  


Remember, these are our store sample gowns and so there is one of each gown in a specific size and they might have some imperfections, but they are a killer deal. Designed for our chill brides who want to make this dress thing easy…but amazing.  


Call/text us with questions:  775-826-0505

We’re happy to give you the skinny on what to expect.

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Rue De Seine Trunk Show
Apr
12
to Apr 13

Rue De Seine Trunk Show

Boho babes, this one’s for you! Rue de Seine gowns are an inspired mix of romance, art, and soul with the right amount of edge for the free-spirited bride.  These magical pieces are handmade in New Zealand and range between $2800 - $5200. We will be showing their new, Wild Heart Collection by appointment only. This is the only time we get to offer a discount on Rue De Seine gowns, so make sure you get booked!

*We will be requiring a credit card on file to book these appointments*

Check out more Rue De Seine on our Pinterest board!

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Hayley Paige Trunk Show
Mar
29
to Mar 30

Hayley Paige Trunk Show

Our coveted Hayley Paige Trunk Show is here!  We will have her Fall 2018 Collection in Swoontown!  Hayley’s gowns are fresh and unique, and we are smitten.  Her gowns have oodles of personality.  They have whimsy.  They are romantic.  They are like nothing else.  The Hayley Paige numbers are in the $3000-$5500 price range.

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Accessory Sample Sale!
Mar
19
to Mar 23

Accessory Sample Sale!

We are spring cleaning our accessories + veils and we’re sure that the beauties we are selling will give you joy. We are including headpieces, necklaces, earrings, and some of our dreamy veils. Baubles will marked down to Swoon-inspiring prices. Remember, we only offer up our sample accessories for sale once per year. Feel free to just pop by Swoonland to discover what lands on the sale table.

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Haute Bride Trunk Show
Mar
15
to Mar 16

Haute Bride Trunk Show

One of Swoon’s favorite designers, Christian Dior, wrote about accessories, “It is a question of care and taste. Don’t buy much but make sure that what you buy is good.” 

We couldn’t agree more, which is why we are dedicating another weekend to the art of accessorizing with another favorite designer of Swoon: Haute Bride.    

The Haute Bride Trunk Show is a lot like playing in the most amazing jewelry box you can imagine. 

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Sample Sale
Feb
27
12:00 PM12:00

Sample Sale

No appointments needed.

The Swoon sample sale is back! All gowns will be priced between $500-$1900 with the bulk priced right around $1000.  This is the event for you if you are looking for a deal.  We are rewarding decision makers and offering an extra 10% off the sale price.   

We will be showing the samples on a first-come, first-serve basis from 12-6 on Wednesday. Brides can try three dresses per go. In general, be prepared for limitations on your time in the dressing room and to wait for a dressing room if there is a crowd.  We have a whole game plan to keep things lovely and fun and efficient for all.  Guest count is limited to two to three guests per bride. 

For more tips and info, click here.

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Rish Trunk Show
Feb
8
to Feb 16

Rish Trunk Show

Come explore the newest addition to Swoonland! Rish mixes textured laces, features unique details, and uses airy fabrics to create a unique elegance while still keeping comfort priority! Designed and created in Israel, these beauties are pure effortless perfection. Gowns in this collection are priced between $2000 and $4000. To add to the excitement, we’ll be doing 10% off trunk show gowns.

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Hayley Paige Size Inclusive Trunk Show
Jan
18
to Jan 19

Hayley Paige Size Inclusive Trunk Show

Hayley Paige is the “It Girl” in bridal.  Her gowns are fresh and unique, and we are smitten.  Her gowns have oodles of personality.  They have whimsy.  They are romantic.  They are like nothing else.  This is the first size inclusive Hayley Paige trunk show to come to Swoon AND it’s the best of her collection!! 

The Hayley Paige numbers are in the $3000-$5000 price range.  

We want every body to feel beautiful in Swoon gowns. The dresses will be here for one weekend only; however we will also be debuting a lot of new Swoonie Plus size dresses that weekend, so, we will be doing a 10% discount on all Curve gowns to add to the fun!  

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Rue De Seine Trunk Show
Jan
11
to Jan 12

Rue De Seine Trunk Show

Boho babes, this one’s for you! Rue de Siene gowns are an inspired mix of romance, art, and soul with the right amount of edge for the free-spirited bride.  These magical pieces are handmade in New Zealand and range between $2800 - $5200. We will be showing their new, Wild Heart Collection by appointment only. This is the only time we get to offer a discount on Rue De Seine gowns, so make sure you get booked!

*We will be requiring a credit card on file to book these appointments*

Check out more Rue De Seine on our Pinterest board!

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Sip, Shop, Sparkle: Accessory Wonderland
Dec
5
4:00 PM16:00

Sip, Shop, Sparkle: Accessory Wonderland

We’re decking the halls here at Swoon with the gorgeous accessories for our Spring and Summer 2019 brides!  From head vines to flower crowns, to sashes to veils, we are bringing in some seriously cool and seriously beautiful baubles.

This is your time to shine — come and find your dream veil or the perfect little Swoony Sparkle to top off your bridal look!

We’ll have holiday tunes and champagne to boot, so plan on coming in and joining the cheer!

We’ll be showing the accessories by appointment only on Friday and Saturday, the 7th and 8th. Plus we’ll be adding to the holiday cheer by offering 10% off goodies starting Wednesday and extending through the weekend!

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Rebecca Schoneveld Trunk Show!
Nov
2
to Nov 3

Rebecca Schoneveld Trunk Show!

Rebecca Schoneveld is the ultimate cool-girl designer. The coolest Brooklyn-based girl herself, Rebecca’s gowns are light, chic, romantic with a little edge. Rebecca is incredible about accommodating customizations to her gowns and we love her focus on Women of All Sizes.

Rebecca Schoneveld gowns range in price from $2,000-$4,000 and we will be offering 10% off for this event!

Check out more Rebecca Schoneveld on our Pinterest board!

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Sample Sale
Sep
12
12:00 PM12:00

Sample Sale

No appointments needed.

The Swoon sample sale is back! All gowns will be priced between $500-$1900 with the bulk priced right around $1000.  This is the event for you if you are looking for a deal.  We are rewarding decision makers and offering an extra 10% off the sale price.   

We will be showing the samples on a first-come, first-serve basis from 12-6 on Wednesday. Brides can try three dresses per go. In general, be prepared for limitations on your time in the dressing room and to wait for a dressing room if there is a crowd.  We have a whole game plan to keep things lovely and fun and efficient for all.  Guest count is limited to two to three guests per bride. 

For more tips and info, click here.

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Pronovias Trunk Show
Aug
31
to Sep 1

Pronovias Trunk Show

Pronovias gowns are iconic in bridal fashion.  Pronovias always is pushing things forward and creates a vast and diverse collection.  From boho to glam to romantic, there are so many looks within the one collection.  Gowns start at $1500 with most of the collection sitting between $1800 and $3400.  Per our usual, we will be doing 10% off trunk show gowns.

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Plus Size Trunk Show — Studio Levana
Jul
27
to Jul 28

Plus Size Trunk Show — Studio Levana

Studio Levana gowns are special because they are designed for plus-sized brides who want a light dress by a designer who understands a woman’s body.  The designer, Evgenia, started the line after not being able to find the very right thing as a plus-sized bride for her own wedding.  One of the ingenious elements of these dresses is that they have corsets built into them that eliminate the need for an additional bra no matter the bride’s bust size (seriously). Read More >

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Atelier Pronovias Trunk Show
Jun
15
to Jun 16

Atelier Pronovias Trunk Show

For the bride who wants to wow. Atelier Pronovias gowns are chic, glamourous, and don’t shy away from drama.  They are masterpieces of fashion.  Made in Barcelona, these beauties start around $2900.   The bulk of the collection is $3500-$6500.  We will be doing 10% off trunk show gowns to add to the ravishment.

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Haute Bride Trunk Show
Apr
27
to Apr 28

Haute Bride Trunk Show

One of Swoon’s favorite designers, Christian Dior, wrote about accessories, “It is a question of care and taste. Don’t buy much but make sure that what you buy is good.” 

We couldn’t agree more, which is why we are dedicating another weekend to the art of accessorizing with another favorite designer of Swoon: Haute Bride. The Haute Bride Trunk Show is a lot like playing in the most amazing jewelry box you can imagine. Call us at 775.826.0505 to make an appointment.

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Hayley Paige Trunk Show
Apr
6
to Apr 7

Hayley Paige Trunk Show

Our coveted Hayley Paige Trunk Show is happening April 6th & 7th!  We will have her Spring 2017 Collection in Swoontown.  Hayley’s gowns are fresh and unique, and we are smitten.  Her gowns have oodles of personality.  They have whimsy.  They are romantic.  They are like nothing else.  The Hayley Paige numbers are in the $3000-$5500 price range.  Call us at 775.826.0505 for an appointment.  

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Swoon Sample Sale!
Feb
28
12:00 PM12:00

Swoon Sample Sale!

No appointments needed. Limited reservations accepted. 

The Swoon sample sale is back! All gowns will be priced between $500-$1800 with the bulk priced right around $1000.  This is the event for you if you are looking for a deal.  We are rewarding decision makers and offering an extra 10% off sample gowns.  (We say go big or go home in the most fabulous way.)

Read More

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Blush by Hayley Paige Trunk Show
Feb
23
to Feb 24

Blush by Hayley Paige Trunk Show

Calling all unicorns! Our Blush by Hayley Paige Trunk Show is Swoon-bound for one weekend only.  Blush gowns are designed by dress goddess Hayley Paige and have all of the whimsy and romance of her signature collection, but at a bit of a sweeter price point: $1700-$3500-ish. Call us for an appointment.

 

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Untamed Petals Accessory Trunk Show
Dec
1
to Dec 2

Untamed Petals Accessory Trunk Show

We are decking the halls at Swoon with the gorgeous accessories of Untamed Petals.  From head vines to flower crowns to sashes to veils, this collection is seriously cool and seriously beautiful.  We’ll be showing the accessories by appointment and adding to the holiday cheer by offering 10% off Untamed Petals' goodies.

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Tara Keely Trunk Show
Oct
20
to Oct 21

Tara Keely Trunk Show

The newest collection from Tara Keely by Lazaro (yes, that Lazaro) is simply outstanding.  We were so in love with so many of the pieces in this collection that we decided to have a trunk show to bring them ALL to Swoon.  The trunk show is two days only and per our usual we will be showing by appointment and doing 10% off Tara Keely gowns to add to the fun. 

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Swoon Sample Sale!
Sep
6
12:00 PM12:00

Swoon Sample Sale!

The Swoon sample sale is back! All gowns will be priced between $500-$1800 with the bulk priced right around $1000.  This is the event for you if you are looking for a deal.  We are rewarding decision makers and offering an extra 10% off sample gowns.  (We say go big or go home in the most fabulous way.)

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Haute Bride Trunk Show
Apr
28
to Apr 29

Haute Bride Trunk Show

Friday, April 28th & Saturday, April 29th

One of Swoon’s favorite designers, Christian Dior, wrote about accessories, “It is a question of care and taste. Don’t buy much but make sure that what you buy is good.” 

We couldn’t agree more, which is why we are dedicating another weekend to the art of accessorizing with another favorite designer of Swoon: Haute Bride.   

The Haute Bride Trunk Show is a lot like playing in the most amazing jewelry box you can imagine. Call us at 775.826.0505 to make an appointment.

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Sara Gabriel Accessory Trunk Show
Mar
24
to Mar 25

Sara Gabriel Accessory Trunk Show

Swoon hearts Sara Gabriel Accessories and we so enjoy our spring tradition of hosting a trunk show for her.

Sara Gabriel's accessories are perfectly Swoon-y. Everything by Sara Gabriel is custom made and the collection is chic and totally fabulous.

Sara's sweet little tag line says it all: Fresh. Adored. Couture.

As the pieces from this collection are made just for you, we can customize almost anything, offering you the opportunity to customize pieces to your heart's content. We will also offer 10% off on all of her pieces to add to the fun.

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Hayley Paige Trunk Show
Mar
17
to Mar 18

Hayley Paige Trunk Show

Our coveted Hayley Paige Trunk Show is back!  Hayley is the “It Girl” in bridal.  Her gowns are fresh and unique, and we are smitten.  Her gowns have oodles of personality.  They have whimsy.  They are romantic.  They are like nothing else.  The Hayley Paige numbers are in the $3000-$5000 price range.  Call us at 775.826.0505 for an appointment. 

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Swoon Sample Sale
Feb
22
to Feb 23

Swoon Sample Sale

No appointments needed. Limited reservations accepted. 

Wed, Feb 22nd from 12pm-7pm & Thur, Feb 23rd from 10am-4pm

The Swoon sample sale is back! All gowns will be priced between $500-$1800 with the bulk priced right around $1000.  This is the event for you if you are looking for a deal.  We are rewarding decision makers and offering an extra 10% off on Wednesday, February 22.   

We will be showing the samples on a first-come, first-served from 12-7 on Wednesday and 10-4 on Thursday.   We are going to take a limited number of 45-minute reservations in one of our fitting rooms.  In general, be prepared for limitations on your time in the dressing room and to wait for a dressing room if there is a crowd.  We have a whole game plan to keep things lovely and fun and efficient for all.  Guest count is limited to two to three guests per bride.

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